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Mobilizing InclusionTransforming the Electorate through Get-Out-the-Vote Campaigns$
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Lisa Garcia Bedolla and Melissa R. Michelson

Print publication date: 2012

Print ISBN-13: 9780300166781

Published to Yale Scholarship Online: October 2013

DOI: 10.12987/yale/9780300166781.001.0001

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Calling All Voters: Phone Banks and Getting Out the Vote

Calling All Voters: Phone Banks and Getting Out the Vote

(p.55) 3 Calling All Voters: Phone Banks and Getting Out the Vote
Mobilizing Inclusion

Lisa García Bedolla

Melissa R. Michelson

Yale University Press

This chapter analyzes the effects of live phone banking. It considers eighty-six phone bank experiments, including the first get-out-the-vote (GOTV) efforts to find statistically significant effects with Asian American voters. It shows that phone banks are a powerful narrative tool that, when used properly, can effectively increase turnout among low-propensity ethnoracial voters such as those included in the California Votes Initiative.

Keywords:   live phone banking, get-out-the-vote campaigns, Asian American voters, voting behavior, voter turnout, ethnoracial voters, California Votes Initiative, phone banks

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