Jump to ContentJump to Main Navigation
Designing Modern AmericaBroadway to Main Street$
Users without a subscription are not able to see the full content.

Christopher Innes

Print publication date: 2005

Print ISBN-13: 9780300108040

Published to Yale Scholarship Online: October 2013

DOI: 10.12987/yale/9780300108040.001.0001

Show Summary Details
Page of

PRINTED FROM YALE SCHOLARSHIP ONLINE (www.yale.universitypressscholarship.com). (c) Copyright Yale University Press, 2022. All Rights Reserved. An individual user may print out a PDF of a single chapter of a monograph in YSO for personal use.date: 17 May 2022

Car Culture

Car Culture

(p.155) 9 Car Culture
Designing Modern America

Christopher Innes

Yale University Press

This chapter discusses the “World of Tomorrow,” which is modeled in Bel Geddes's Futurama. It had been greeted with such enthusiasm at the 1939 New York World's Fair because the United States was already an automobile society. If one singles out the dominant elements in the American way of life, what come first to mind are the movies and the car. Both are based on movement—the motion picture, the automobile. They embody continual change, kinetic energy, progress, and flux—qualities that are intrinsic to modern life in the developed world. From the beginning, cars signified far more than just a means of transport. In 1907 Henry Ford presented the original Model T as the promise of a new social order, democratic liberation, and individual self-fulfillment.

Keywords:   automobile society, World of Tomorrow, way of life, movies, the car, modern life, developed world

Yale Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs , and if you can't find the answer there, please contact us.